There is strength in the silence. The best response is made on the court @KingJames. #powerthroughIt took three days for Powerade to muster a comeback against rival Gatorade in defense of its endorser LeBron James. But the nation's second-leading sports drink brand did just that following Miami's Game 2 win over San Antonio last night.
— POWERADE (@POWERADE) June 9, 2014
You may remember the circumstances surrounding Game 1 involving the air conditioning going out. And thus leading to extreme heat and cramps on the part of James. Afterward, Gatorade took a dig at Powerade by saying James wouldn't have cramped up if he had been drinking their product. Until Sunday night, the world was patiently waiting for a response.
James and the Heat (no pun intended) obviously fared much better in Game 2 in much cooler arena conditions. King James netted 35 points and pulled down 10 rebounds in his team's 98-96 win over the Spurs. And yes Powerade was involved.
Via For the Win