Friday, March 7, 2014

Study: Popularity of MLS and MLB now equal among teenagers

Could Major League Soccer one day surpass the popularity of Major League Baseball?

The reality of such a shift in league popularity occurring probably seems like a longshot to most. However, according to a recent study published by Luker On Trends and ESPN, results show that MLS and MLB are equal in terms of avid fans between the ages of 12 and 17.

"MLS has been around since 1996," Rich Luker told "It is phenomenal that in just one generation it has gone from zero adherents to tying MLB, especially when you recognize this is the first generation to only know the United States with a professional soccer league. MLS is in their generational DNA."

Part of the reason behind MLS' increase in popularity among the younger generation stems from the highly successful FIFA franchise by EA Sports. Apparently, the video game has done well to drive interest to the sport and league overall.

"While there are questions about which direction MLB will go in for 12-17-year-olds," he said, "we have no reason to believe the trend for MLS will be anything but up."

Do you believe MLB is in danger of getting passed up by MLS one day?

Via Eye on Sports

No comments:

Post a Comment