Wednesday, March 20, 2013

Michigan State fans buying gear from South Dakota State to root against arch rival


It's no secret that fans of Michigan State and Michigan don't like each other.

The latest example of their bitter rivalry comes on the eve of the NCAA Tournament, which both schools will be participating in. And as fate would have it, the selection committee has placed them in the same venue for their opening game, The Palace of Auburn Hills in Detroit.

The Wolverines are set to meet the South Dakota State Jackrabbits Thursday night, while the Spartans will tangle with the Valparaiso Crusaders earlier in the day, beginning at 12:15 PM.

The excitement of the Big Dance often spurs fans to buy up a ton of merchandise in support of their favorite school. Fans of the Jackrabbits are no different.

According to KELO-TV, the SDSU campus bookstore has seen a spike in sales since the announcement of their seeding in the tournament. SDSU hats, shirts, and water bottles, among other items, are flying off the shelves. But the interesting thing is that not all of their business is coming from local patrons. In fact, a good portion of their sales are reportedly coming from Michigan State fans.
They say the two most requested items in the bookstore are hats and t-shirts.  Since appearing on ESPN, the sales have quadrupled.  Because the SDSU men play Michigan, some of the requests for Jackrabbit gear have actually been coming from Michigan's instate arch rival. 
"We've actually have had some people, Michigan State fans calling in," 
Bookstore Marketing Coordinator Stephen Brua said. "Michigan and Michigan State are playing in the same arena, so what the people are doing, buying some stuff so they can go to that game and cheer against Michigan."  
Meaning, the SDSU men's team will have a lot of fans, even if some of blue and yellow faithful can't be there in person.  
Michigan State fans will have extra reason to cheer if the Crusaders somehow manage to pull of an upset before Michigan and SDSU take the court. I don't know if donning the gear of an arch rival's opponent is a great way to build good karma, but it definitely adds a little more fuel to the heated rivalry.

Isn't March Madness great?

10 comments:

  1. Same in Austin as Miami and Florida are at the same Venue.

    Go Canes and Go NSU Fork'em Demons!

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  2. they can't compare academically which is the core function of any university, so they resort to this.

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    Replies
    1. We compete quite well with you over hyped snobs at michigan. Lately all you been good for is shutting up opposing views.

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    2. Sounds like the article was pretty accurate!

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  3. Nice work little brother.

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  4. South Dakota State Jackrabbits will be a suprise team. There 2nd year in the tourney and the Womens 5th apperance in a row.
    GET JACKED!!!

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  5. When Michigan gets rated in the top 50 schools in the nation then you can brag. Right now Ohio State and Northwestern are the only ones rated. Michigan played another soft schedule. Lost to all the hard teams away and barely beat three at home while MSU played the big boys away and beat several.

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    Replies
    1. hey man no one cares about what happened during the year anymore all they care about is the tourment. so we will see who will go the farthest

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    2. A fool and his money are soon parted.

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    3. Please have you mother reread the academic ratings to you. Michigan has top 10 rated programs in about a dozen disiplines. Northwesten is excellent, Ohio, not so much. They are #2 behind Michigan State in animal husbandry though.

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