Wednesday, December 26, 2012

Video: Kevin Durant stars in new Sprint commercial

Sprint has enlisted the help of NBA superstar Kevin Durant to send a simple message about its unlimited data plan: Watch NBA basketball all night long on your phone and you will magically turn into one of the NBA's elite players by morning.

In this commercial, Durant poses as a suburban dad who wakes up to find his pajamas fitting a little too snug, and then strolls into the kitchen to his surprised son and wife. That's when Sprint throws in a little sexual innuendo to spice up viewer interest. Then all the sudden the father's new found height (Durant) is put to use by way of cleaning gutters.

Is everything clear? Yeah, about as clear as mud.

Bottom line: Get Sprint's unlimited plan so that you can become like Kevin Durant.

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