Tuesday, October 23, 2012

Video: Nike unveils new Kevin Durant kicks

Nike released this video featuring KD V, the company's fifth signature shoe in honor of Oklahoma City Thunder forward Kevin Durant, on Tuesday.

Check out the back story as Durant explains what the number five means to him.

Here's an excerpt of the design inspiration, according to the press release from Nike:
“With a refined design aesthetic matching Durant’s smooth and fluid style of play, the KD V integrates four leading technologies: 1) a Nike Zoom unit in the forefoot, 2) Nike Air unit in the heel 3) unibody Hyperfuse upper construction for superior fit 4) external heel counter to allow the foot to move while still providing support.

The shoe’s hidden story comes from five players united on the court, five sides of a pentagon – a Washington D.C. landmark, five corners of a star, and Durant’s fifth Nike signature shoe. This tribute to five is brought to life on the shoe’s outsole pattern, midsole texture, tongue quilting with V’s, and heel counter details.

The Maryland state flag inspires the color combination on the shoe’s Bright Crimson colorway – with the flag’s red, yellow and black remixed in bright and light tones – a fitting tribute to Durant’s home state."

The new kicks are slated to hit retail stores on November 8th with a price tag speculated to be around $115 to $125.

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